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So, why advertise with us? It's simple. We love books. We love all authors, all genres, in all formats. We want your business! We want the honor of earning your recommendations because you have trusted us with helping you promote your books. We strive to keep you connected with readers in a cost effective way. With great service, we make it easy-peasy. We can help you create an advertising plan and determine what is best for you.

Please send your covers to

We are taking orders for the Winter/Spring AdC 2025 Catalog

Email to reserve your spot


The AdC 2025 Catalog 

We are taking orders now for the Winter/Spring catalog which will be distributed between January to early June, 2025. 

This catalog will be handed to readers at select conventions and book events. This gives you, the author, a superb opportunity to have direct promotion to readers who are searching for new books to purchase. This is a win-win situation all around!

This is a fantastic and very affordable way to get your book(s) and your name in front of potential readers.
This is a 5.5 x 8.5 print booklet
You send the completed art work or we can do it with no additional fee. (You'd send us the cover and blurb info)
print ready jpg 400 dpi or higher
or a pdf
A full page ad = $60
A half page ad = $35 

Inside Front Cover $75 
Inside Back Cover $75 
Back Cover $100 
Please email us if you are interested in purchasing the inside front cover, inside back cover, or the back cover. We will send a separate invoice for those pages.
US and North American residents will receive one catalog that will be sent to each author who purchases an ad. A pdf copy will be sent to International authors. We'll have the rest put on our table to give to readers during book events. Or, depending on the event, we'll have them sent to the event coordinator and placed in the VIP reader bags.


Affaire de Coeur

More Web Advertising Options:

If you do not hear from us within 24 hours of payment please email Sometimes paypal doesn't let us know a payment has been made. We now have Square and can accept Credit Card payments with them as well. If you'd prefer to make payments using Square with your credit card we can invoice you through our Square account.

The Coeur Club

This has limited space for authors. Incredible savings and great exposure all for $125 per membership year. Details here: Coeur Club


Online Advertising Specials

For the Web:


The Bookshelf Page

Three months of social media promotion with one full year on the bookshelf page. $45


If you use the prepay buttons, please send the image and link you want advertised to We cannot post the ad until the image is received.

Payment for Online and Print Magazine ads can be made by check (American Bank) or through Paypal. You may click on the button to make payments or contact one of our advertising coordinators and they can send you the paypal link with an invoice. 

Paypal buttons are for your convenience. Recurring payments can be arranged using Paypal for print and online advertising.



It's simple. We want your business! We want the honor of earning your recommendations because you have trusted us with helping you promote your books. We strive to keep you connected with readers in a cost effective way. With great service, we make it easy-peasy. We can help you create an advertising plan and determine what is best for you.

We have Square and can accept Credit Card payments with them. If you'd prefer to make payments with your credit card with Square, we can invoice you through our Square account.


Full-Color Space Rates  (Contract may be required for multiple issues):  Cost per Issue**

Reserve a spot today!



Front Cover

Back Cover         



Inside Front or Back Cover


Full Page




One-Quarter Page






**Receive a 25% discount for multiple issue advertisements.

Space Rates:  (Multi-Issue Rates Available.  Reservations Required)


A special bonus discount is offered to our Coeur Club members. Please let us know if you are a Coeur Club member with Affaire de Coeur magazine. 

****Join the Coeur Club, the exclusive club for all authors, all books, and all genres. Best Bang for your Buck. Less than .35 cents a day! All for the low price of $125.00 per membership year. ****



Ads should be created to the following specs: (width x height in inches)

Block or cover art . . . . . . . . . . . .     2  x 2 

One-quarter page...........................   2  x 5.5

Half page vertical: . . . . . . . . . . . . . .4.25  x 11

Half page horizontal: . . . . . . . . . . . .8.5  x 5.5

Full page: . . . . . . . . . . . . . . . . . . . . .  8.5  x 11 

Inside front and back covers: . . . . . 8.5  x 11 

Front and back cover: . . . . . . . . . . . 8.5 x 11

Affaire de Coeur will accept electronic ads in most formats.  .jpg, .tiff or .pdf would be preferred and all ads MUST be submitted in 300 dpi or higher.  All sizing of the ads must be done by the advertiser to avoid an additional layout charge of $25.00.

We understand that authors and publishers need to work with a budget.  To assist in this Affaire de Coeur has kept prices reasonable and offer many options and payment plans. We allow and encourage authors to do group advertising.

We accept articles at any time; they must be submitted 3 months in advance.  All articles must receive approval on subject matter.

Contract and Copy Regulations

Ad space is reserved on a first-come/first-served basis.  The advertiser who submits a signed contract first will be given first choice of advertising space.  Acceptance on all advertising is subject to publisher's approval and agreement by the advertiser to indemnity and protects the publisher from loss or expense on claims or suits based upon the contents of the subject matters of such advertisements.  This includes, but is not limited to suits or liable, plagiarism, copyright infringement and unauthorized use of a person's name or photograph.  Cancellation is not accepted after the closing dates.  Cancellation of any portion of a contract voids all rate and position protection.  Charges for difficult composition, artwork, engraving, etc., will be made to advertiser at currently prevailing rates.


Policies and Commissions

We do not link to or promote porn sites

Affaire de Coeur is issued bi-monthly and are released mid-month in the following months:

February, April, June, August, October, December.

Closing date is six weeks before publication. All payments are due upon receiving the invoice unless prior arrangements have been made.  All discounts are void if payment is not received within 30 days of publication.

Affaire de Coeur does not pay commission fees to an advertiser representative.  Said fee must be obtained from advertiser.

Production Charges

The prices herein are for print ready ads.  Copy requiring reduction or enlargement other than defined by contract may be charged per ad.

Credit Card payments are available through PayPal or Square.

Contact: or

Louise Snead


Affaire de Coeur is a bi-monthly magazine that features over 100 book reviews from all genres, including articles, interviews, and author previews. Our reviewers love to read. The majority of AdC magazine's readers are women and if women are the audience you’re trying to reach, AdC is the website for you. There are several opportunities and programs for you, providing the maximum coverage for your advertising dollars.

For print or web advertising:  

Corporate Office Affaire de Coeur
3976 Oak Hill Road
Oakland, CA 94605

Office Hours Corporate Office 9-5 PM (PST)

Phone: 1-510-569-5675
FAX: 1-510-632-8868


Office Hours East Coast Office 9-5 PM EST


More followers. More readers. More reviews and more books sold. We can help.

Affordable advertising for all budgets is available in our print/PDF magazine, and online.

We know that it isn't easy to be found on the internet without marketing and advertising. Sometimes sheer luck happens but most of the time, it's perserverance and constantly putting yourself out there. Affaire de Coeur knows you need to advertise to sell yourself, your books, and business. That is why we make every attempt to sell and promote our authors and advertisers.

However, hat does Affaire de Coeur Magazine do to bring readers to their website?

We advertise and promote our authors, website, and magazine. In the last several months, according to twitter, we've been reaching over 1 million readers a month.

We have had an average readership of  pages per visitor. 

We know that in order for our magazine to stay in competition with the ever increasing review web pages that are created every day, we have to advertise as well. Due to Amazon policies, we no longer post reviews on Amazon. We post announcements on Facebook,  Pinterest, Twitter, Google+ and various other networking sites that our reviewers and administrators belong to. We have advertised on Facebook, AOL, Twitter, LinkedIn, Google Adwords, and other seach engines. We have advertised in the RWA Newsletter, ARRA, Blogtalk Radio, and various media outlets. We have a large following for our newsletter and send announcements out at least twice a month. 

And we aren't afraid to link our readers to other web pages. We want our readers to find our authors and advertisers.

And what has this type of marketing done for us -- for our authors and advertisers? We have steadily increased our readership on the website in the past year. By increasing our reach, hits, and readership, our authors are receiving the benefits of our increasing progress.    

We promise to continue striving to give you our best.


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